Samsung Galaxy S III Media Launch: The Samsung Galaxy S III Arrives in Malaysia!

Designed for humans, inspired by nature, the Samsung GALAXY S III reveals a new concept of smartphone that is effortlessly smart and intuitively simple.

Samsung Malaysia Electronics, a leading global mobile phone provider today announced the commercial availability the Samsung GALAXY S III into the Malaysian market. Designed for humans and inspired by nature, the third-generation Samsung GALAXY S is a smartphone that recognizes your voice, understands your intention, and lets you share a moment instantly and easily.

The excitement for the long awaited smartphone had loads of media and bloggers together with partners gathered at the Imperial Ballroom at One World Hotel last Friday to catch the first glimpse of the ‘Olympian’ smartphone. The thrill to be the first of many to experience the senses of the smartphone was exhilarating!

The event was inaugurated by Mr. Kwon Jae Hoon, Managing Director, Samsung Malaysia Electronics Sdn. Bhd. Speaking on the introduction of the new device, Mr. Kwon said, “Designed to be both effortlessly smart and intuitively simple, the Samsung GALAXY S III has been created with our human needs and capabilities in mind. What makes me most proud is that it enables one of the most seamless, natural and human-centric mobile experiences, and opening up a new horizon that allows you to live a life extraordinary.”

“With the introduction of the Samsung GALAXY S III, we are confident that Samsung will surpass the success of the GALAXY S II which sold 20 million units globally since its launch last year,” he added.

Check out a video of The Samsung Galaxy S III! A smartphone so dynamic, its design and features practically makes me want to own one right this minute… J

Samsung’s latest pride and joy, The Samsung GALAXY S III emphasizes on human-centric designs, natural interaction and instant sharing. Its comfortable grip, gentle curves, and organic form deliver a rich organic feel and design. I personally adored the design concept, inspired by nature, which reflects the flow and movement of nature’s elements. The elements of wind, water and light are all evoked in the physical construct of the Samsung GALAXY S III, therefore, one feels at ease in maneuvering the smartphone comfortably and naturally. In its essence, the minimal organic design identity is reflected in the smooth and non-linear lines of the device.

The next session of the event had the product managers, Ben and Luke and their team presenting the exciting smartphone and its latest features.

Simply intelligence enough to detect your face, voice and motions, the Samsung GALAXY S III adapts to the individual user to provide a more convenient and natural experience. With the innovative ‘Smart stay’ feature, the Samsung GALAXY S III recognizes how you are using your phone, whether you are reading an e-book or browsing the web for instance, by having the front camera identify your eyes; the phone maintains a bright display for continued viewing pleasure.

There are many new features and intelligence in the third generation model and one of them is the ‘S Beam’. With the innovative ‘S Beam’, sharing is now easy and instant. The technology allows any large files including movie files to be transferred by simply touching another Samsung GALAXY S III phone, even without a Wi-Fi or cellular signal.

After the presentation, The Samsung Galaxy S III was officially launched by the Management of Samsung Malaysia and its partners, Celcom, Digi and Maxis.

We proceeded to the next area where our senses experience begins with the evolutionary Samsung Galaxy S III!

Models dressed in bright signature blue graced the event and poses with the star of the event!

An ultra sleek design that weighs at only 133 grams and measures at only 8.55mm thick, the smartphone is the first device to feature the quad core application processor, providing users with enhanced performance, faster web browsing, seamless multi-tasking, supreme graphics quality, and an instantly responsive user interface on a larger screen. Let’s not forget the Samsung’s state-of-the-art innovation, the device’s heritage Super AMOLED display that show off HD wider viewing angles on a 4.8 inch display.

Gorgeously sleek, light weight and intelligent, it’s no wonder that The Samsung Galaxy S III is deemed an ‘Olympian Smartphone’ of the generation!

Faces that night!

Our MC for the night!

Thanks to Samsung Malaysia Sdn. Bhd and Don C., I was lucky to be one of the first few to take a deeper dive at this gorgeous smartphone! Stay tuned!!

For more information on the new Samsung GALAXY S III, please visit www.samsung.com/my or visit Samsung Mobile Malaysia Facebook page at https://www.facebook.com/samsungmobilemalaysia.

 

Building the Future with HENNESSY V.S.O.P: New Legend Bottle Design by Chris Bangle!

Hennessy V.S.O.P moves forward in a spirit of continuity with a new bottle and packaging design!

Legends are shaped over time. The legend of Hennessy V.S.O.P. began on 7 October 1817, when the future King George IV of England asked the great French cognac House to supply him with a special cognac described in the records with the words “Very Superior Old Pale”.

The Evolution of the Bottle Design

1954 – 1989 – 2012

This cognac’s personality has gone unchanged for nearly two centuries. Under the stewardship of Hennessy’s cellar master, the Tasting Committee hands down the secrets of selection, ageing and blending, as can be seen in the use, for maturation, of oak barrels that have lost part of their tannin, so as to avoid giving the eau de vie excessively woody notes while providing an elegant expression.

Today, the House’s Tasting Committee carries on this vision, as Olivier Paultes, Member of the Tasting Committee explains, “When blending the eaux de vie for Hennessy V.S.O.P., we harmonise a wide variety of sensory characteristics as a great Chef would, selecting from a wide range of ingredients to create an exceptional dish.”

After decades of legendary history, Hennessy V.S.O.P is proud to present its evolution of a new bottle and packaging design by Christopher Edward Bangle. Held at Doubletree Hotel in Kuala Lumpur, the event was graced by elite entertainment stars, media, bloggers and guests.

The initial event had everyone ushered into The White Room where everyone of us kick start the event with the precious amber gold liqueur on the rocks! Canapes were passed around while guest await the presentation of the launch.

"Designing for Hennessy gave me the same sensations as working on designs for fast BMWs or a great Rolls Royce. It is that experience of a unique emotion," said Chris Bangle.

Renowned for his work as Chief of Design for BMW Group, the man has been responsible for BMW, Mini and Rolls Royce motor cars since 1992 to 2006. Chris was the creator of the emblematic M6, Z4 and the famous GINA Visionary Model Concept cars before leaving to start up his own firm, Chris Bangle Associates in Italy.

Towards the evening, the event started officially with Chris performed a live presentation of his vision for the new bottle designed together with Will Quah, our MC for the night!

Conceptually designed with precision and details, Chris accentuated the curves of the sides of the bottle and reinforced the sillhouette’s dynamics. He proceeded to lengthen the bottle’s neck and straightened its shoulders, stretching it vertically for a better grip. The bottle evoked a pyramid perspective, suggesting an upward vanishing point to draw sight towards the top of the bottle where the legendary arm and axe of the Hennessy family is impressed into the bottle itself with the legend Hennessy V.S.O.P oval label ennobled with golden embossing nearby.

The box that the bottle comes in has also benefited from this renewal, giving its edges over to a more modern vision: the sides have been refined and dramatised by photographer Adam Savitch. Anti-counterfeiting techniques for the Hennessy V.S.O.P bottle were also developed: a laser stamp for the 35-cl, 70-cl and 3-litre bottles and a hologram of inimitable complexity (now with horizontal lines forming a grape cluster) seal the cap, ensuring product integrity.

Launching of the new design, untouched since two decades ago, Hennessy Ambassadors paraded on the catwalk with the legendary Hennessy V.S.O.P in its brand new bottle!

After much flashes of photography, everyone was ushered into The Black Room where the party began!

Guests were generously treated to four variations of Hennessy V.S.O.P such as The Hennessy Ginger, The Hennessy Berry, The Hennessy Apple and The Hennessy Soda. Original Hennessy served neat or on the rocks were also available.

My ultimate favorite of the night was The Hennessy Berry, where the delicious berries really blend well with the liquor to produce a luscious fruity cocktail. I simply lost counts of how many I had that night!! J

A highlight of the night was The Hennessy 360 Degree Cam where everyone had loads of ultimate fun posing for all the cameras surrounding the stage! As the camera snaps in sequence, one can view a 360 degree shot of poses that had everyone showing off their macho or fashionista poses!

Check out our 360 Degree Group Pose!!

We also had DJ Eva T. blasting her mixes for us that night!

With any event, everyone is always readily happy for a photo! Check out the happy faces that night… J

For Hennessy, the combination of design aesthetics and ergonomics with a never-ending quest for quality and security is indispensable. V.S.O.P. embodies these values. Because that is how the future is made: by designing legends.

For more information on Hennessy V.S.O.P, please visit Hennessy’s Facebook page at www.facebook.com/HennessyMalaysia

*Pictures without watermark is provided by Hennessy Malaysia.